Sal Di Stefano is a personal trainer and co-founder of Mind Pump Media and co-host of Mind Pump, a podcast that is dedicated to providing truthful fitness and health information. He has dedicated decades of his life towards understanding one important thing - how to effectively motivate the average person to consistently commit to fitness without falling off the wagon. In this week's episode of Generation Iron and Barbend's The Mike O'Hearn Show, Sal Di Stefano shares the most effective way to make someone who hates working out learn to love fitness.